E-Commerce

The “Fundamentals of E-commerce” course provides a thorough introduction to the concepts, strategies, and technologies behind online business. Students will explore the e-commerce landscape, including business models, digital marketing, online consumer behavior, and the legal and ethical issues in e-commerce. The course covers website development, payment systems, cybersecurity, and the use of data analytics to drive business decisions. By examining successful e-commerce platforms and case studies, students will gain practical insights into starting and managing an online business. This course equips students with the knowledge and skills needed to thrive in the fast-paced world of e-commerce.